Hauser & Wirth

Hauser & Wirth

Description

Elegant UI concepts for an art dealer reperesenting over 90 artists and estates worldwide

Sector

Contemporary & Modern Art

Year

2024

Category

UI Concept + Motion

Role

Product Designer

About the project

Our goal for this project was to craft a digital experience that complemented the gallery’s reputation for supporting the most visionary artists in the world. The challenge was to create a design language that elevated the presentation of each artist’s work, similar to the experience of a physical gallery space.

We developed a concept that balances immersive curation with intuitive navigation, ensuring the site could showcase the unique identity of each artist or estate while remaining part of a cohesive framework. The result is a visual language that celebrates artistry, offering a high-quality experience that echos the gallery’s physical spaces—seamlessly blending stunning visuals with effortless usability. This artist-centric approach provides a space where creativity flourishes, bringing the gallery’s dedication to excellence into the digital space.

Our goal for this project was to craft a digital experience that complemented the gallery’s reputation for supporting the most visionary artists in the world. The challenge was to create a design language that elevated the presentation of each artist’s work, similar to the experience of a physical gallery space.

We developed a concept that balances immersive curation with intuitive navigation, ensuring the site could showcase the unique identity of each artist or estate while remaining part of a cohesive framework. The result is a visual language that celebrates artistry, offering a high-quality experience that echos the gallery’s physical spaces—seamlessly blending stunning visuals with effortless usability. This artist-centric approach provides a space where creativity flourishes, bringing the gallery’s dedication to excellence into the digital space.

Our goal for this project was to craft a digital experience that complemented the gallery’s reputation for supporting the most visionary artists in the world. The challenge was to create a design language that elevated the presentation of each artist’s work, similar to the experience of a physical gallery space.

We developed a concept that balances immersive curation with intuitive navigation, ensuring the site could showcase the unique identity of each artist or estate while remaining part of a cohesive framework. The result is a visual language that celebrates artistry, offering a high-quality experience that echos the gallery’s physical spaces—seamlessly blending stunning visuals with effortless usability. This artist-centric approach provides a space where creativity flourishes, bringing the gallery’s dedication to excellence into the digital space.

I was the sole Product Designer that worked on this concept so this was an opportunity to take the lead in crafting a design language. Along with the Experience Director, we defined the visual direction of the project along with crafting immersive and rich animations to heighten the user experience.

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